It was a book of fables, the Panchatantra, where we discovered amazing tales of the forest; animals depicted as cosmic forces, goddesses, the relationship between man and the wild. In the same manner as these fables, we too want to inspire people to touch their roots and be one and at peace with nature. However, our wildlife today faces a serious problem. The number of wild animals is set to fall by two-thirds this year, the primary cause being the clearing of forestland for animal feed and human poaching. We can no longer simply iron out our problems: healthy hair needs a healthy planet. Our mission is to create a world of harmony that unites through hair. Your help will go towards preserving forests and helping endangered animals thrive.